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Margin Is More Than Markup: The Real Value of Better dvLED dealer Profitability
For dealers and integrators, dvLED profitability isn't determined when the purchase order is signed. It's determined by what happens throughout the entire project. Faster installations, fewer callbacks, reliable performance and happier clients can all help protect margins while creating opportunities for referrals and repeat business. Here's why selling better LED isn't simply about price it's about profitability.
Doug Wack
Sep 25 min read
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From Spec Sheet to Spectacular: A Consultant's Guide to dvLED Specification
As architects and AV consultants begin designing 2027 projects, dvLED specifications are about much more than pixel pitch and brightness. Reliability, documentation, engineering, support, warranty and serviceability can all influence the success of the finished system. Here's what consultants should consider when designing dvLED and how the right manufacturer can help turn ambitious ideas into spectacular visual experiences.

Brandy Alvarado-Miranda
Sep 25 min read
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